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Yes, People Are Judging You

Yes, People Are Judging You

When you look at kids being creative or playing with each other and compare that to adults, one of the more striking differences is fear. It’s not our natural state to be so afraid of being judged, being ridiculed, or being ignored. This is why most kids seem so...
What Branding Does Apple Use?

What Branding Does Apple Use?

According to search data, this is a big question that is asked frequently. We’ll start with a simple answer, and then dig into some greater detail you should understand how to view branding in the right context as far as this question is concerned. Think of how...

Why Podcasts Are Good For You

Of all the ways you can expand your perspectives on things or learn from others, podcasts are particularly good for you because you can experience them while doing other things. Reading books can be life-altering, especially when done regularly. But if you have a busy...
Tips For Gaining Effective PR

Tips For Gaining Effective PR

As a marketing consultant I look for ways to get free publicity for my clients as often as possible. PR is all about creating news worthy events within your business. Here are some of the ways I have used and have seen others use: 1) Expand your business –...