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4 Tips for Corporate Responsibility in Small Businesses

4 Tips for Corporate Responsibility in Small Businesses

Corporate responsibility has long been the subject of much debate in the business world. Some argue that businesses fulfill their responsibilities to society simply by supplying their customers with a good or service (i.e., the law of supply and demand). Others know...
Are Marketing and Advertising the Same Thing?

Are Marketing and Advertising the Same Thing?

Marketing and advertising are very related things, but are ultimately different in terms of their purpose and how they are used. You might say that advertising is one component of marketing, but let’s back up. Marketing in a broad sense is the formulation of...

How Rest Affects Your Marketing

Last year I did a video on the power of taking a break. You can watch that here if you would like. It seems silly that we have to be reminded to take a break. Even our watches now remind us to GET UP and take a break. Our society has trained us to keep our heads down...