by Brian Watkins | Feb 18, 2021 | Content Strategy
There’s a kid on my block that builds his own gadgets in his garage. People pitch him crazy inventions all the time and the deal is always the same. “My idea, you build it, we’ll split the profits.” Wisely, he always says the same thing. “No thanks. Ideas are free.”...
by Terri Watkins | Feb 9, 2021 | Branding, Content Strategy
When you look at kids being creative or playing with each other and compare that to adults, one of the more striking differences is fear. It’s not our natural state to be so afraid of being judged, being ridiculed, or being ignored. This is why most kids seem so...
by Brian Watkins | Sep 28, 2020 | Content Strategy, Marketing Strategy
For years marketing gurus have pretty consistently advocated two viewpoints: You need to cast as wide a net as possible and be everywhere so you can meet potential customers as many ways as possible. Anything less is a woeful missed opportunity.Attach your social...
by Brian Watkins | Jul 20, 2020 | Branding, Content Strategy
Of all the ways you can expand your perspectives on things or learn from others, podcasts are particularly good for you because you can experience them while doing other things. Reading books can be life-altering, especially when done regularly. But if you have a busy...
by Brian Watkins | Apr 14, 2020 | Content Strategy, Lead Generation
From our video here: Video Transcription: Hey friends, Terri Watkins here with SpinFrogs. Just wanted to jump on and do a quick video today, talking a little bit more about the number of points of contact and how to do contact in such a way that you’re not...
by Brian Watkins | Apr 10, 2020 | Content Strategy
Here is a video of a Zoom call tutorial to walk you through this, with transcription below. Video Transcription: So the first thing you guys want to do is learn how to set up groups, right? So if you’re in your Facebook, this is your dashboard that you look at...